This field is intended to be used instead of a particular person or full organization name. If the associated person that holds the role changes frequently, then Position Name would be used for consistency. Note that this field, used in conjunction with 'organizationName' and 'individualName' make up a single logical originator. Because of this, an originator with only the individualName of 'Joe Smith' is NOT the same as an originator with the name of 'Joe Smith' and the organizationName of 'NSF'. Also, the positionName should not be used in conjunction with individualName unless only that individual at that position would be considered an originator for the data package. If a positionName is used in conjunction with an organizationName, then that implies that any person who currently occupies said positionName at organizationName is the originator of the data package. Example(s): Niwot Ridge Data Manager